Services
Paid Advertising
Campaign setup, budget management and reporting across Meta and Google. Work that makes every lira spent traceable.
Advertising stops being guesswork when it is set up properly. Before any campaign runs we put measurement in place: what counts as a conversion, where it is recorded, which number actually matters to your business. Budget spent before that is not learning, it is loss.
On Meta we work with image and video sets; on Google with search and shopping campaigns. They do different jobs: Google catches someone already looking, Meta introduces the brand to someone not yet searching. How the budget splits depends on the nature of the business.
The monthly report talks about cost, not likes and impressions: what was paid per click, per conversion, which creative brought it down. Campaigns that do not work get switched off — saying so is part of the job.